互聯網+酒店:傳統酒店的戰略轉型營銷變革與管理重構 (Traditional Chinese Edition)
互聯網+酒店:傳統酒店的戰略轉型營銷變革與管理重構 (Traditional Chinese Edition)

Feel Free Read 互聯網+酒店:傳統酒店的戰略轉型營銷變革與管理重構 (Traditional Chinese Edition) DOC

主要內容包括三大部分轉型、營銷和管理,如傳統酒店如何借「互聯網+」實現O2O轉型;酒店如何利用新媒體平台營銷;互聯時代如何實現酒店業績的創新增長;學習東呈酒店在「互聯網+」時代下,打造「雲酒店」服務模式;酒店如何與顧客實現「零距離」互動等,也針對一些特殊酒店類型(如單體酒店、經濟型酒店等)的改革,本書也有具體章節進行論述。

  • Released: November 16, 2020
  • Author: 李勇
  • Rating: 4,9
  • Publisher: Ebook DIgital Agency
  • Total Page: 377 pages
  • File Size: 3670 KB

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